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Quant-driven stock portfolios for Indian retail investors

Smallcase Investing Simplified For Your Future

Achieve long-term success using quant powered investment portfolios.
Structured, rule-based strategies for long-term investing.
Disciplined quant models deliver consistency.
Seamless investing experience powered by Smallcase.
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16+
Years of Experience
120+
Quant Professionals
₹1500 Cr+
Assets Under Management
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Trusted by 25k+ Subscribers
SEBI Registered

Investor Struggles That Matter

Understand The Pressing Concerns Holding Back Smart Portfolio Investing
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Where To Invest?
Choosing best portfolio stocks feels difficult for everyday retail investors
Managing Market Volatility?
Sudden stock swings disrupt financial planning, creating stress for investors
Time To Research?
Analyzing stock investment strategies consumes hours without guaranteed clarity

Gulaq's Flagship Portfolio

Choose Structured Equity Strategies Matching Your Personal Investment Goals
gear-6

Gulaq Gear 6

Growth oriented concentrated portfolio for Aggressive investors (100% Equity) with investment less than 2.5L.
3Y CAGR 31.68% .
Monthly Portfolio Update
Min. Investment of Rs. 24,000.00
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Live Performance
Gulaq Gear 6 Quant NIFTY
Multi Cap
1M
0.30%
-2.00%
3M
1.90%
-1.50%
6M
20.70%
13.00%
1Y
-10.50%
-5.40%
3Y*
30.10%
13.60%
Since Live* (May 2020)
43.40%
22.70%
*CAGR, Data as on Aug 10th.

Tailored Solutions For Investors

Smart Portfolios Offering Transparent Solutions For Modern-Day Investors
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Curated Stock Portfolios
Structured portfolios simplify investing while reducing guesswork for investors.
Quantitative Research Power
Stock investment strategies are carefully built using proven, data-driven models for you.
Transparent Robo Advisor
Robo advisor insights provide clarity and enhance investor confidence significantly.
Low Market Churn
Disciplined rebalancing avoids knee-jerk reactions, ensuring stable investment outcomes.
Diverse Risk Options
Portfolios range from conservative allocations to aggressive small cap growth for your benefit.
Simple Smallcase Access
Seamless smallcase login ensures convenience and easy portfolio management.
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Why Choose Gulaq?

Unique Strategies Designed For Modern Investors Demanding Disciplined Consistency
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1
Disciplined, Algorithm-Driven Strategies
Our portfolios are powered by quant models that combine fundamental, technical, and macro-economic factors. Each strategy is rigorously back-tested, helping eliminate bias and sentiment from investment decisions.
2
Portfolios Aligned to Your Risk Profile
Every investor’s risk appetite is different. We map your goals and preferences to curated portfolio options — from aggressive growth strategies to conservative allocations for stability.
3
Ongoing Rebalancing & Portfolio Updates
Markets evolve. So do our portfolios. We review and rebalance strategies at regular intervals, ensuring your investments stay aligned with changing conditions and long-term objectives.
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Pick your smallcase

Explore Long Alpha and I Alpha, Delivering Proven PMS Performance India
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gear-6

Gulaq Gear 6 Quant

Growth oriented concentrated portfolio for Aggressive investors (100% Equity)
Min. Investment
₹ 24,000
3Y CAGR
32.24%
Get access from ₹492/m
High Volatility
Explore Gear 6
gear-6

Gulaq Gear 5 Quant

Growth oriented portfolio suited for Moderate to Agressive investors (80% Equity, 20% Debt ETF)
Min. Investment
₹ 40,000
3Y CAGR
27.85%
Get access from ₹492/m
Med. Volatility
Explore Gear 5
gear-6

Gulaq Gear 4 Quant

Growth oriented portfolio suited for a Conservative investor (Allocation: 60% Equity, 40% Debt ETF)
Min. Investment
₹ 42,000
3Y CAGR
22.99%
Get access from ₹492/m
Med. Volatility
Explore Gear 4
gear-6

Gulaq Gear 3 Quant

Growth oriented portfolio suited for Conservative to Moderate investors (40% Equity, 60% Debt ETF)
Min. Investment
₹ 80,000
3Y CAGR
19.20%
Get access from ₹492/m
Low Volatility
Explore Gear 3
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Gulaq Smallcap Quant

A concentrated portfolio of 15-20 high-growth small-cap stocks.
Min. Investment
₹ 1,00,000
9M Returns
-2.83%
Get access from ₹492/m
High Volatility
Explore Smallcap Quant
gear-6

Gulaq Midcap Quant

A concentrated portfolio of 15-20 high-growth mid-cap stocks.
Min. Investment
₹ 1,00,000
9M Returns
-8.69%
Get access from ₹492/m
High Volatility
Explore Midcap Quant
gear-6

Gulaq Largecap Quant

A concentrated portfolio of 15-20 high-growth large-cap stocks.
Min. Investment
₹ 1,00,000
3Y CAGR
-10.15%
Get access from ₹492/m
Med. Volatility
Explore Largecap Quant

Secure Your Portfolio Today

Structured Portfolios Designed For Indian Investors Seeking Dependable Growth.
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“An easy to use robo-advisory platform, from where I can invest and track my investments. Very happy with the Gear 4 portfolio returns.”
Arun Arora
Mumbai
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SEBI Registered Advisor

Estee Advisors, a trusted SEBI registered investment advisor, ensures disciplined strategies, transparent practices & investor confidence through regulated portfolio management expertise.
Founded in 2008
₹ 1500 Cr+ AUM
120+ Team of Quant Professionals
NSE’s Institutional Member of 2019
Explore Your Options Today!

Distinctive Advantages

Benefits Crafted For Investors Seeking Disciplined, Transparent, Rule-Based Portfolios
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SEBI Regulated
Strict regulatory compliance ensures investor protection and governance.
Quantitative Models
Rule-based, data-driven strategies bring consistency and reduce emotional biases.
Risk Flexibility
Portfolios available for conservative, balanced, or aggressive risk preferences.
Transparent Approach
Open communication builds clarity and trust with every investor
Seamless Access
Integrated with Smallcase for a simple login and smooth investing experience
Disciplined Rebalancing
Regular reviews and rebalancing help minimize noise and keep portfolios aligned with long-term goals
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Voices Of Confidence

Hear From Investors Benefiting From Transparent, Disciplined Strategies
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“ Thanks to Gulaq for the 53% returns I have made in just 8 months with your portfolios. Definitely recommending it to everyone.”
Tarun Khandelwal
Indore
“ Love this product! So simple and low-cost…never felt so confident investing in markets before! ”
Rishika Mathur
Delhi
“An easy to use robo-advisory platform, from where I can invest and track my investments. Very happy with the Gear 4 portfolio returns.”
Arun Arora
Mumbai

Media Recognition

Widely Covered For Innovation, Transparency & Investor Success
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Building Wealth: Long-term investing is key to unlocking huge potential returns

Investing in the stock market is becoming luring for people. Many of us think of it as a tool to get quickly rich. What investors lack is discipline and patience to stay in the market for the long term. rich.
The economics times

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Building Investing doesn’t have to be complicated; follow these three principles, says Vivek Sharma, VP & Investments Head, Estee Advisors

Global geopolitical tensions and Trump's erratic tweets on tariff situations do have an impact on the global market, including India. rich.
The economics times

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Smallcase, Gulaq partner to launch algorithm-based investment products for retail investors

Gulaq has announced partnering with Smallcase to offer factor-based portfolios for the retail investors of India.
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Frequently Asked Questions

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What makes Gulaq portfolios different from others?
Gulaq portfolios are rule-based, quantitative baskets offered through Smallcase. Unlike generic options, they are SEBI-regulated, transparent, and structured to match different risk profiles. For guidance aligned to your goals, you can connect with our team.
Who can invest in Gulaq portfolios?
Gulaq portfolios are suitable for salaried professionals, first-time investors, and experienced market participants. With strategies spanning conservative to aggressive, there is an option for every risk profile. You can share your details with us to receive recommendations on which portfolio suits best for you.
How often are the portfolios rebalanced?
Portfolios are reviewed and rebalanced monthly to maintain discipline and limit the impact of market noise. This systematic approach helps ensure long-term consistency.
Is it difficult to get started?
Not at all! Simply log in via Smallcase, choose your portfolio, and begin investing. The process is designed for ease. Contact us if you’d like step-by-step onboarding support.
What risks are involved in Gulaq portfolios?
Like all equity investments, risks exist, but our portfolios are designed to manage volatility. By diversifying and using rule-based strategies, risks are minimized. To find the portfolio best suited to you, take our risk assessment test — it aligns investments with your individual risk tolerance.
How transparent is the fee structure?
Our SEBI-registered framework ensures a clear fee structure with no hidden charges. You always know exactly what you’re paying for.

Visit Estee Advisors

Conveniently Located For Meetings & Investor Consultations

Estee Advisors Pvt. Ltd.

8th Floor, Block I, Vatika Business Park, Sohna Road, Sector 49, Gurugram, Haryana 122001

Maximize Returns Through Disciplined Strategies

Unlock Financial Growth By Choosing Portfolios Tailored To Your Needs
“An easy to use robo-advisory platform, from where I can invest and track my investments. Very happy with the Gear 4 portfolio returns.”
AA
Arun Arora
Mumbai

Start Investing Today!

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ESTEE ADVISORS PRIVATE LIMITED • SEBI Registration No: INA000016463 & INH000019503 | CIN: U65990GJ2019FTC115697 5th Floor, Tower A, PO5-01A, PO5-01B, PO5-01C, Gift City Complex, Block 51, Zone-5, Road 5E, Gift City, Gandhinagar, Gandhinagar, Gujarat, 382355
Estee Advisors Private Ltd. is one of the leading names in the quant-based investment management and execution service provider.
Investments in securities market are subject to market risks. Read all the related documents carefully before investing. Registration granted by SEBI, membership of BASL (in case of IAs) and certification from NISM in no way guarantee performance of the intermediary or provide any assurance of returns to investors. The securities quoted are for illustration only and are not recommendatory.

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